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Abstract

Why We Are Fat &
How Not to Be - Ever Again!

The Eco-Diet and Fitness Plan
Sean F. Kelly

Home Westside for Beginners Men Woman Blog About us Contact us

This ebook is available at the bottom of this page, but you can also buy it
through the following distributors:

Amazon top Nook Sony Reader iBooks

JUST BY WATCHING THIS VIDEO YOU WILL LEARN THE #1 REASON WHY MOST OF US
ARE SO OUT OF SHAPE AND THE TOP 3 PERMANENT SOLUTIONS

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Discover how most of what we are told by the Diet and Fitness industry
contradicts the scientific truth and actually keeps you fat and
unhealthy. Forget about all the hardship and discipline associated with
dieting. Learn the 3 simple steps to loving exercise - guaranteed!
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In "Why We Are Fat" You will learn:

* The truth behind why most of us are fat and getting fatter all the
time
* The real, underlying dietary causes of our worsening ill-health
* How you have been absolutely fooled into becoming fatter and less
healthy
* All about the healthiest diet you can possibly eat
* Just how simple and easy it is to follow this philosophy -
permanently
* How you can apply this plan successfully anywhere; at home,
restaurants, or traveling
* The surprisingly low cost methods of applying this philosophy
* How to never again be addicted to fattening, unhealthy foods
* The simple secrets to regular exercise and how you're going to love
every minute
* The fastest, most effective yet totally uncommon approach to
building attractive, fat burning muscle
* How to enjoy simple, proven effective, short workouts - anywhere
* How this plan burns pure fat faster than any other
* How this plan will bring you health and vigor for the rest of your
life
* Learn the psychological state that will keep you lean, attractive
and healthy for life

Three primary benefits you will receive:

1. The ability to control your fat loss easily and permanently

2. The lean, sexy and attractive physique you desire

3. Lifelong health and illness prevention

Why We Are Fat... pinpoints the hidden, underlying reasons we are
getting fatter and increasingly unhealthy. These mostly unknown causes
are pinpointed where others have missed them entirely. The true,
easy-to-apply solutions are then revealed leading you to permanent
success. What makes this solution work so well? These methods are in
harmony with your natural behaviors and daily activities. That is
exactly why they are easy to follow, and permanent.

If there was one word to sum up why most of us are generally out of
shape and getting fatter all the time that word is "confusion". No
other single word does a better job. It's actually not our genetics,
hormones, or laziness. Sugar, fat, carbohydrates, and fast-food, are
really not the root problems. This book is about un-confusing you. It
is also about using your new awareness to get you to the physical state
you desire - permanently.

Here are some of the positive highlights of this program:

* This plan only involves the food, behaviors and activities you
naturally desire
* You can eat as much food as you want, and it is not special "diet"
food
* You are free to eat all of the of large food groups - proteins,
fats and carbs.
* "Cheating" is actually a required part of this dietary philosophy
* The solutions are simple and can be applied easily and almost
anywhere
* The solutions will put you in peak health and keep you that way
* Every solution in this book is permanent and sustainable for the
rest of your life
* You will find it effortless to stay lean, strong and healthy once
you start
* The ideas are scientifically proven to work
* There is no limit to your success. You can get as lean and healthy
as you wish
* Finally, this book is all you'll need. There is nothing else to
buy! Ever!

1. No pills
2. No wonder solutions
3. No secret herbs
4. No fitness machines or gadgets
5. No pre-packaged meal plans
6. No therapy sessions
7. or drugs - nothing but the proven ideas presented in this book

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Vincent O'Meara

" I've tried all kinds of diets and plans. Some worked but most
didn't. Even with the ones that worked, I still always gained back any
fat I lost. Further, it was always like "work" to be on those diets.
They took extra time, effort and discipline and I ended up always
thinking about the foods I was missing. This plan is different. It fit
my natural behavior patterns and although I am not eating the unhealthy
foods I used to crave, I don't miss them at all. In fact, I never want
to eat them again. That's why I have been following this philosophy
for over a year and have lost all the fat I wanted to lose. It
continues to be effortless and cheating is always allowed - I just
don't want to anymore. "

Vincent O'Meara, Dublin, Ireland

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The answers to our obesity, dietary ill-health, fitness and related
problems can be summed up in one word - evolution. These problems may
be directly measured as a function of how widely we have diverged from
our evolutionary heritage. In this book I explain exactly how and why,
and then offer real solutions.
Finally, I'll explain the clear directions to applying these solutions
realistically and successfully in today's modern world. The personal
and practical experiences in this book will provide you with a uniquely
accessible understanding. As a formerly fat and unhealthy individual,
I have spent the last 20 years researching this diet and fitness plan
and the practical realities of following it in today's modern world.

The three main topics of the book deliver:

* A diet solution for your successful, permanent fat loss and health
* A new philosophy on exercise that will successfully get you moving
your body - guaranteed
* The simplest, fastest, and most effective method for you to build
attractive, fat burning muscle

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Dan Lobalsamo

I lost 25 pounds of pure fat since Sean introduced me to this diet. As
a touring musician I need to look my best on stage and this diet helped
me lose the weight I needed and keep the energy I need to perform.
Dan Lobalsamo, New Jersey

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The surprisingly simple but previously overlooked solutions presented in this
book are in harmony with your everyday goals and challenges

* This philosophy on eating provides true enlightenment with no
discipline or denial required
* Exercise turns from disciplined work to an act of joy
* Attractive and useful muscle becomes quickly attainable by anyone

The message is unique because it begins by targeting the startling
underlying reasons for our mass fat and dietary ill-health problems.
The proof of this plan's effectiveness is reinforced by the book's
documented research and inescapable logic. Cutting through the fog of
diet and fitness confusion and identifying the true problems quickly
leads to simple and effective solutions.

Reinforcing these ideas:

* Irrefutable scientific research supporting the findings and
directions presented
* Step-by-step instructions on how you will apply every part of this
plan - anywhere, anytime
* Ongoing resources including recipes, ideas, methods, testimonials,
and support
* Real-life experiences and stories explaining and supporting this
philosophy

People often ask: "What has kept me following this philosophy for over 20
years?"

My reply is simple; to return to the old diet and fitness solutions
most people follow I would change back to my old self. Do any of
these awful symptoms sound familiar?
* Enduring endless discipline and denial "Don't eat that food!" "Do
your exercises!"
* Long, hard gym workouts and endless time spent on cardio equipment
* Constantly following the old saying "No Pain - No Gain"
* Irritable bowel syndrome
* Hunger swings, feelings of being faint and starving, or stuffed,
bloated and often nauseous
* Bad skin
* Poor sleep habits
* Low libido
* Constant symptoms of ill-health and prone to illness
* Weakness and an overall lack of energy
* High blood sugar, blood triglycerides and cholesterol

I experienced them all up until I was 26 years old along with 40 extra
pounds of pure fat. 18 years ago that all went away. My new physical
state is much happier than the old!

The problems are far too serious to ignore:

* Roughly 2 out of every 3 Americans are overweight or obese - an all
time historical record.
* Half of all Americans have health problem that require taking a
prescription drug every week
* Over 100 million Americans have high cholesterol.
* Diabetes has grown by 70% in less than 10 years
* The percentage of obese people has almost doubled in the last 30
years
* Diabetes, heart disease and other diet related disease rates are
rising at alarming rates
* Americans spend more on health care, per capita than any other
country in the world

......but, we give the diet and fitness industry close to $60 billion
of our money every year for their supposed solutions..... How is it
that these problems just get worse all the time?

REMOVE YOURSELF FROM THIS VICIOUS CYCLE AND REALIZE PERMANENT SUCCESS

The solution presented here will clearly give you that ability. If you
are fat and have been struggling, please do not feel bad about previous
failures. Understand that you were supposed to fail. In fact, you've
been set up to fail. You entire environment assures your failure. It's
not just you; everyone around you is also failing. To understand the
reasons behind this type of epic mass failure given all the supposed
solutions is to begin to comprehend the problem and its surprisingly
simple solutions. Simply put:

The supposed solutions we've been using are actually the problem
itself in disguise!

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Lawrence S Taylor

"I was introduced to this philosophy in the summer of 2008. After
reading the book I started the diet pretty quickly with only occasional
periods of cheating. Those indiscretions amounted to less than 5% of my
total calories in a week. I lost about 20 pounds of fat in just over 2
months. I lost the fat without increasing my activity and exercise
level whatsoever."

Lawrence S Taylor PhD Bronx NY

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Greg Barsocki

"The truth was nothing I expected - now I understand the reasons for
all of my past failures. I used the solutions presented to remove the
causes of my problems from my life. Easier than I ever suspected, I
lost 35 pounds in just over 3 months and have kept if off ever since
(for over 2 years) with no effort"

Greg Barsocki, IA

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Specifically:

* Learn the simple methods whereby you can change from the worst,
most fattening and unhealthy foods to the healthiest - easily and
permanently with little to no will power
* Why gyms are a complete waste of money, time and effort for the
vast majority of us
* How women especially are completely misinformed and misdirected by
our modern fitness industry
* The most effective methods known to fight and reverse the ageing
process
* Learn the truth behind why most diet, exercise and fitness plans
inevitably fail
* Learn the specific ways your body burns fat calories and how to
maximize each one
* Understand that discipline, sacrifice, pain and failure are NOT
part of the solution to your permanent fat loss and fitness success
* Learn how the $40 billion dollar a year diet and fitness industry
makes money by keeping you perpetually confused, fat, and out of
shape
* Follow the 3 simple steps that will have you loving exercise
(within hours) - permanently
* Learn why we fail to reach our diet and fitness goals over and over
again

Do you know anyone fitting any of these descriptions?

"Bulky" weight lifting people - unattractive mixture of muscle and fat

"In-shape" fat people - endless hours of exercise, but still visibly
fat

"Skinny-fat" people - endless hours of exercise, but still fat - just
smaller

If any of these situations sounds familiar - you are not alone

"I personally went through all 3 and almost gave up before I found this
solution"

You can easily avoid them all!

Discover how the Diet and Fitness Industry causes:

Diet

Exercise

building muscle

To work AGAINST each other, keeping us fat, unhealthy and failing to
reach our goals:

This book presents a proven UNIFYING theory on how to become lean,
strong and healthy.
The ideas are reinforced by scientific proof, facts and logic. The
solutions are simple and permanent.

Discover the simple ways these three areas of health and fitness can
work together for greater than ever fat loss, health and improvements
in appearance.

How?

Your Permanent fat loss and physical fitness result because:

* The 3 areas will now re-inforce each other
* Minimum time/effort spent
* Maximum results
* The benefits highly outweigh the costs

How is this book different?

Before proposing an answer, this book first asks: Exactly why are most
of us getting so fat and unhealthy? Other books propose solutions
without identifying the true problem. As such, they are doomed never to
find the perfect, permanent solution. At best they treat some of the
symptoms, but only temporarily.
Other books and ideas have provided only partial "stab in the dark"
answers at best. This plan directly addresses the true, root causes of
our diet, health and fitness ills. Identifying the underlying problem
leads to the fast, permanent solution.
There are far too many contemporary diet plans to list. The Atkins
diet, South Beach, The Zone, Macrobiotic and Blood type diets to name a
few. There are food philosophies, such as vegetarian, raw, or vegan.
Then there are movements like slow food and other cultural diets we
ponder including the French, Mediterranean or Japanese.
Through the clear lenses of science and evolution, the true reasons for
the partial effectiveness of any of these plans are finally understood.
This enlightenment provides a complete understanding of why most other
diet plans mostly fail. Finally, this book provides realistic,
practical answers on exactly how to follow this plan. These
instructions are low cost, easy to follow and permanent.
The surprisingly simple but previously overlooked solutions in this
book are completely inline with our practical everyday behaviors and
challenges.

The best diets, exercises, workout programs or fitness machines in the
world will do you no good if you simply won't use them, or use them
only temporarily! The key to permanent and complete success is finding
methods that not only work, but that you will actually use for the rest
of your life.

top

Tracy Chalmers

Just over a year ago, my boyfriend and I decided it was time to focus
on our health and, in particular, our diet. Our goal was simply to feel
better. Our commitment was long-term so we weren't interested in any
fad diets or quick lose-weight programs.
We heard about Sean's plan and decided to give it a try. The more we
read and researched, the more it seemed to make sense: eat the foods we
were always meant to eat. It was that simple and easy.
As such, we started to transition our shopping and food choices. In a
short time we started to feel the benefits of changing our diet: we
felt great and lost fat. Dining out with friends or at restaurants
hasn't interfered with our diet. We are committed to maintaining our
health over the long term and recognize that it wouldn't be realistic
to try and follow any plan that is too restrictive 100% of the time.
Instead, we strive to follow it most of the time and allow ourselves to
stray occasionally as encouraged by this philosophy ... and this made
the plan easier to incorporate into our lives and sustain for good.
Most interesting is the fact that the more we followed this simple
plan, the more we wanted to follow it and we simply don't want the bad
foods we used to crave any longer. Overall, the diet has made us think
more about the food we eat and where we get it from ... we lost all the
fat and we feel great!

Tracy Chalmers, Toronto, Canada

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Why I wrote this

I talk with different people all the time about diet and exercise.
These people all have one thing in common; they are all attempting to
get into better shape. The people I chat with are from all walks of
life but are most often professional folks - judges, doctors,
scientists, teachers, lawyers, students and business people.
What is amazing is that most of the plans people are following lack a
logical premise. The people I chat with are usually on some popular
program; the Atkins diet, South Beach diet, a macrobiotic diet, the
water diet or the banana diet, low carbohydrate or something a
celebrity or fitness guru was promoting.

I always ask the question "why" regarding the rules of the diet they
are following. It usually only takes me 2 or 3 "why's?" before they
really don't have an answer other than "the author of the diet said
so". Further, there is no proof whatsoever that these plans will
permanent.
Probably the most common answer I get is "I eat really well - you know,
very healthy food. My wife and I buy the best stuff". Then I hear all
of the latest and greatest dietary clich�s: "we eat lots of fish"
"whole grain bread" "my wife buys lots of organic food". Still, they
are unhappy with their current state, they are working hard to change
it but they are finding it hard to get any real results.
When I explain this philosophy I always start with the underlying
evolutionary premise. The undeniable science and logic of the plan is
clearly communicated. The "why's?" are all answered completely right
from the start.

My goal is for as many people as possible to be aware of the facts I
have presented in this book. In my opinion everyone should be exposed
to the truths about what we have come to know as our modern food.
Finally, my goal has been to introduce a practical, realistic and truly
effective solution for the people who need it the most. That would be
the majority of us who struggle with fat loss and health.

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Douglas Richardson

After reading this, I got angry. The underlying problem has been right
under our noses all along. I just under 2 months I lost the 25 pounds
of pure fat that have been hanging off of me for the last 20 years.
That was 4 years ago and I remain at my perfect weight - I look much
better though as I have gained some great looking muscle. This has been
nothing but fun and my habits have changed forever.

Douglas Richardson, San Francisco, CA

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Included with the plan itself is the irrefutable scientific evidence
that is works.

Learn how most of what you are told by the Diet and Fitness industry is
a lie and actually contradicts the scientific truth:

Nobody Hates Exercise - I'll Prove It! This program will
get anyone to start exercising regularly, no matter
how much you think you may hate it.

Learn and understand how permanent states of fantastic, seemingly
effortless health and fitness are really all about:
1. Behavioral psychology
2. Economics
3. Logistics
4. ..... and actually have absolutely nothing to do with discipline,
hardship, or denial

Starting in our 30's, as we age unfortunately we begin
to lose the following vital characteristics:

* Muscular strength
* Power (speed)
* Muscular endurance
* Muscle Mass
* Muscular aerobic capacity
* Resting metabolic rate (metabolism)
* Lean body mass %
* Bone mineral density
* Anabolic hormones
* Physical function (sports, work, every day life)

Following this program can literally reverse these negative consequences of
aging, causing all of the positive characteristics of our youthful years to
actually increase.

Additional benefits:

You will learn how you have been tricked, socialized and carefully
manipulated into eating the most fattening, unhealthy and low quality
foods
I will prove to you that once the confusion regarding what you should
eat is removed, you will love the foods on this diet above all others
for the rest of your life, without any discipline or denial
Within minutes of understanding this easy to apply philosophy you will
have a permanent screen with which to judge the true value and effect
of any food put in front of you
Learn why counting calories, measuring exact quantities of food, or any
other plans involving strict, step by step, specific directions are
doomed to failure right from the start
Learn exactly why "cheating" or eating just about anything every now
and then is actually a really good idea
Learn the simple, scientific truth about combining foods for optimal
health, fat loss and well being. Learn why dessert is still okay, as
long as you eat it at the right time
Learn how alcohol easily remains a part of this successful plan
Learn how to easily make your favorite fast foods healthy without
sacrificing taste
Learn the proven and easy to apply method to permanently reduce the
amounts of salt, sugar, butter and oil you consume - without sacrifice
or denial
Understand why you should throw away your juicing machine but keep your
blender
Learn how to apply this permanent philosophy quickly and easily at
restaurants, airports, hotels, on the road, or in the company of
friends and relatives
Learn exactly how to completely transition from your old addictive,
fattening and unhealthy foods to your new healthy diet - in one day
Learn how to save a ton of money effort in obtaining the healthiest
foods you can possibly eat - regardless of your family size or income
Learn the practical truth behind many of the so-called fat loss tricks
- how some work and some don't and how to easily apply them along with
this philosophy for added fat loss
Learn the immense hidden costs to our society of our growing obesity
and food related ill-health that we are all paying for - whether you
know it or not

Learn how embracing this philosophy contributes directly to stopping
the world's greatest perpetrators of the following:
* Animal cruelty
* Pollution to the environment
* Genetically modified crops
* Low Value - $.08/dollar - food
* Our tax $ used for the $ subsidies they receive
* New, dangerous diseases and Pathogens (ex. E-coli57)
* 80% of the world's fresh water use
* Greatest single cause of global green house gases - more than the
combined global effect of all automobiles.

Visit our Blog . . .

Learn the truth about overpriced "organic" food and why you are likely paying
far too much money for food that is not really organic at all. Find out
exactly how to by the real thing at low, reasonable prices

Learn how to actually enjoy repetitive exercise

Understand the how healthy, fit people and chronically out of shape
people actually think differently. Learn to quickly harness this
powerful mindset to become permanently healthy, fit, and attractive

Learn about and use the wonderful and free tool that provides real,
scientific proof of effectiveness (or lack thereof) of any vitamin,
herb or supplement, regardless of the manufacturers' claims

Learn exactly how the simple act of buying a used freezer can result in
fantastic long term fat loss and good health

Learn how using a slow cooker, and some small portable food containers
can be vitally important in greatly improving your ability to become
lean, strong and healthy

ORDER NOW AND GET THE VIDEO VERSION OF THE BOOK ABSOLUTELY FREE!

A promise -

if you follow this plan you will successfully lose fat, gain muscle and
be the healthiest you can be, guaranteed!

90 Day, 100% Money Back Guarantee!

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Order: Why We Are Fat & How Not to Be - Ever Again!

The Eco-Diet and Fitness Plan
Sean F. Kelly

INSTANT DOWNLOAD for just $8.99
Buy now-

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If you have any questions, please
contact us at:

info@eco-diet

� 2007 - 2011 Eco-Diet

End of Abstract

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